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Branding Insights for Small Business has numerous visuals and anecdotes to make the branding process easy to understand and enjoyable to read. |
Hair Identity |
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| A person’s hairstyle can become their own defining brand image. Can you name these famous people just by their hairstyles? See answers below. | |
A cheeky definition of branding |
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You see a gorgeous girl at a party. You go up to her and say, “I’m fantastic in bed.” That’s Direct Marketing. You’re at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her, points at you and says, “He’s fantastic in bed.” That’s Advertising. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day you call and say, “Hi, I’m fantastic in bed.” That’s Telemarketing. You’re at a party and see a gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink. You open the door for her, pick up her bag after she drops it, offer her a ride, and then say, “By the way, I’m fantastic in bed.” That’s Public Relations. You’re at a party and see a gorgeous girl. She walks up to you and says, “I hear you’re fantastic in bed.” That’s Branding. |
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| Famous Hairstyles Top row, left to right: Princess Diana, Albert Einstein, and Sonny Bono; Middle row, left to right: George Washington, Elvis Presley, and Bo Derek Bottom row, left to right: William Shakespeare, Groucho Marx, and Ronald Reagan |
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